I teach Design Process, Professional and Digital Practice on Kingston University's Fashion BA course, levels 4,5, and 6.
I have a broad knowledge and skill-set within the fashion and textile industry. I started my career as a bespoke journeyman tailor and pattern cutter on London's Savile Row. I have a Master degree from the Royal College of Art. I've designed for renowned iconic designers, shown during International fashion weeks and have been stocked in the world's leading luxury fashion stores. I've designed across genders, categories and markets, and lead creative teams within boutique labels and premium global brands; living and working in six countries. Along the way I've spearheaded and lead sustainability, digital and best practice within Design, Product and Brand teams.
In 2018 I pivoted towards building an additional specialism in Digital Product Creation, with the mission to develop more responsible design and product creation processes; enabling the opportunity for playable, virtual go-to-market / point of sale assets and pure digital fashion experiences. Today I am a 'Phygital' fashion freelancer. I practice biophilic lead, responsible design and have a keen interest in gamified made-on/to-demand and XR technologies. I work primarily in Clo3D, creating digital twins and assets to build products and experiences for in, on and unreal life. Other CG3D tools and emergent digital and A.I. empowered technologies I regularly use include Blender, Adobe CC & Substance, Unreal Engine, Stable Diffusion/ComfyUI and Daz3D.
I am a contributor to the artist collective, EBIT™ - Enjoy Being In Transition™ - creating awareness and funding for Mental Health in the Art, Music and Fashion industries. Stocked in Modes (24/5).
In 2021 I joined Kingston University as a HPL, converting to a 0.6 FTE in the role of Lecturer in Digital Fashion Design in 2024.
Lecturer in Digital Fashion Design
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