Ms Anna-Marie Degas

Research project: Attitudes, motives and barriers to reduced red meat consumption

Abstract

Using qualitative, quantitative, and experimental research methods to investigate effective behaviour change interventions to reduce red meat consumption. 

  • Research degree: PhD
  • Title of project: Attitudes, motives and barriers to reduced red meat consumption
  • Research supervisor: Dr Louisa Pavey
  • Other research supervisor: Professor Ana Nikcevic

Biography

Following my undergraduate degree in psychology, I worked for a number of public relations consultancies developing my communication skills. I then enjoyed clinical roles in brain injury rehabilitation and occupational therapy. In order to pursue a clinical role within psychology, I completed the Clinical Applications of Psychology Masters programme at Kingston University, graduating with a distinction and winning the Post Graduate Poster Prize. I began my PhD in the same year.

Areas of research interest

  • Red meat consumption and the environment
  • Behaviour change psychology
  • Sustainable behaviours
  • Decision-making
  • Public Health

Qualifications

  • MSc Clinical Applications of Psychology, Kingston University
  • BSc (Hons) Psychology, Durham University

Funding or awards received

  • KU Studentship

Publications

Hanson K, Degas A-M, Green D, Al-Hosri A, Vandrevala T. Online public health promotion at the local level: An evaluation of four local authority-led marketing campaigns. DIGITAL HEALTH. 2024;10. doi:10.1177/20552076231220151